Currently, if there is something positive to talk about, it is that the physical distance now becomes less relevant to the client - This is to say that market expansion has become easier. Remote contact is now the standard, which may be favourable to go to market in other geographies. However, it requires the business to be able to respond quickly to customers in multiple languages and transact in different currencies. There is no need to worry: good channel and content management tools can quickly ensure these capabilities.